coca cola company supply chain and ICT

The course work requires you to select one product/good or service and produce a case
study report that will answer and discuss the following questions: “dear writer please i want you to use the coca cola company for the case study report”.
Discuss how modern trends in production have shaped the operation in question,
in terms of its logistics network design, and analyse the company’s use of
transport modes within its physical distribution network. You should attempt to
illustrate the specific characteristics of the supply chain, such as
production/manufacturing location(s), stocking points and use of storage
facilities/distribution centres. Additional marks will be awarded for relating theory
to practice and the inclusion of relevant examples of academic research.
3. Describe the information flow and the role of knowledge management in the
global supply chain that you have chosen?
4. Which ICT applications are used to support the global supply chain that you have
chosen and how?
Word limit 2000 (+/- 10%) – the reference list, abstract, TOC/list of figures etc..
and appendices are not included. Arial 12-point 1.5 line spacing. The report will
be submitted via Moodle
 Be presented as a formal report to a conference that is directed to be presented at a
Conference such as ‘Innovations in International Supply Chain Management’.
 Be accompanied by a list of references used for the report which must include a
balanced variety of suitable sources e.g. textbooks, academic journals and
webpages.
Marking criteria:
Criteria Mark First Marker’s comment
 Appropriate choice of
good/product or service and
clear justification. Sets clear
parameters regarding the
intended final consumer
market.
 Identification of correct model
of global supply, and
discussion of supply
challenges, innovations and
interesting aspects of the
firm’s SCM.
5
10
 Outline of case study
company’s supply chain
operation: e.g. location of
manufacturing sites, stocking
points, storage
facilities/distribution centres
and retail outlets/equivalent.
 Inclusion of a suitable
illustration.
 Critical discussion regarding
the logistics network design
and evaluation of the use
transportation modes; relates
theory and academic
research to examples of
chosen firm’s practice.
 Theoretical description of
information flow and
knowledge in the global SC
 A diagram or mapping
 A short example about the
role of information and
knowledge management
Discussion regarding ICT
applications to support the global
supply chain:
 Appropriate choice of ICT
systems and presentation of
their roles
 Clear explanations their
applicability for a concrete
situation
 Critical discussion and
originality
Range of appropriate reference
sources
Accuracy of Harvard referencing
English UK please
not more than 2000 words and you can use more than 15 sources if you want.
PLEASE ITS A REPORT, DON’T FORGET. thanks