you must use your SWOT Analysis from the Blue Nile case and prepare a TOWS Analysis (use a chart at the beginning of the paper,I will upload an example for you of an oil company, so you can do the same). You must also prepare a Porter’s Five Forces Model.
Remember to update your analysis by visiting the firm’s website. You end this paper by discussing what
you would do to address a problem or opportunity faced by your chosen firm’s management. Paper
should not exceed five typed pages using the font size and formatting noted for the first submittal.
? paginate
? insert your name and title on your submittals
? use 12 point font
? use double-spacing
? use single spacing for any chart

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