The brief will not exceed two typewritten, double spaced pages in outline format with bullets identifying key issues only no essays! It will address the same questions that form part of each case study.Yushan Cycles
2. What do you think of James Hamiltons objectives for Yushan Australia (YA)? How well do they fit Yushans internationalization strategy?
3. What is the source of YAs financial shortfall and operating problems?
4. How should Zonghan and Hamilton resolve their differences? What actions should they take to improve YAs performance? Unilever Project Shakti Case
1. What was the motivation for the Shakti initiative? Was it a CSR initiative? What are its positive aspects and what are its drawbacks?
2. How can Shakti make a contribution to HLLs bottom line? Make an economic case.
3. What are the critical challenges facing HLL in making Shakti work? What should Shaktis managers do?
4. If Shakti cannot become profitable, should HLL continue the program? Why? Why not?
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