In response to a real world client brief, the Daffodil Day of Cancer Council QLD, you are to research and prepare a Digital Audit and Customer Persona You are to complete a digital audit of your clients digital offerings (ie web site, Facebook site, twitter presence etc). In this audit (using the template provided) you are to evaluate and rate your brands digital strategy and the extent that the brand has effectively utilised their digital offerings. You are to provide recommendations as to how this may be improved.

In response to a real world client brief, the Daffodil Day of Cancer Council QLD, you are to research and prepare a Digital Audit and Customer Persona You are to complete a digital audit of your clients digital offerings (ie web site, Facebook site, twitter presence etc). In this audit (using the template provided) you are to evaluate and rate your brands digital strategy and the extent that the brand has effectively utilised their digital offerings. You are to provide recommendations as to how this may be improved.

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